We are delighted to become a EUGY stockist for the 2024 season, both in our onboard THE NOSS BOAT Seabird Gallery shop & in our Ortolan House Bed & Breakfast shop. We are big fans of these wonderful products & can see why EUGY have become an extremely successful business since their launch in 2019. We are stocking PUFFIN, ORCA & SHEEP while stocks last for the 2024 season – check out our Etsy shop! These 100% eco-friendly products are a superb addition to our original Noss Boat eco-shop range. Read all about their story here & more about the products we have for sale here on Shetland.
Eugy sales set to exceed £10m by 2024
“Since launching in 2019, the eco-friendly craft brand Eugy has steadily grown in popularity with retail sales, in the UK & ROI, due to surpass £10 million by the end of the year. Now instantly recognisable among consumers, Eugy’s longevity as a staple collectible looks promising thanks to new SKUs consistently added to the range.
Eugy was created by New Zealand manufacturer Dodoland and more specifically the brainchild of the company’s founder Hoon Kim. Hoon set about creating a sustainable 3D cardboard animal puzzle which connects people to nature and the wild, following a trek to Mount Everest base camp where he saw piles of plastic waste left behind for decades to decompose.
The UK Eugy range now features 58 models with four unique Christmas Eugys. From parrots and penguins to platypus and ptero, there are lots of Eugy animals to collect and create by following a simple number sequence to build a 3D model made from environmentally friendly, FSC accredited card.
Nick Saunders, sales & marketing director at Eugy, commented: “As a company which creates its own brand products, we always look to work with partners who share the same goals and ethos. The team at Dodoland have created something completely unique with Eugy that captures the imagination of everyone who comes across it. The sales have been phenomenal, and we love seeing how our retailers are capitalising on the craze themselves. Thanks to its price point, eco-creds and all-important collectability factor, it crosses multiple retail channels and we are staggered by the response to it year on year.”
New Eugy models will be launched in September and will include the bat and badger, followed by puffin and stingray in October.
Nick added: “Everyone is looking to make more sustainable choices and we think it is important consumers can also be assured that purchasing a Eugy is not just an eco-friendly choice but money from sales of many of the models such as the elephant and gorilla support various wildlife charities around the globe.” Toyworld Business Magazine Sept’23
